Yatra.com Launches Travel Industry’s First ‘Voice Search’ Feature
Yatra.com Launches Travel Industry’s First ‘Voice Search’ Feature
Voice Search feature available for flight bookings on its Android and iOS applications
New Delhi, 28 November, 2016: Yatra.com, one of India’s leading online travel portals, is now making it easier to search and find flight related information on its Android and iOS mobile application. In a first-of-its-kind initiative, Yatra has introduced Voice Search to revolutionize and simplify the user experience while booking domestic and international flights. With smartphone prices crashing and penetration increasing rapidly, the Indian traveller of today is very comfortable making flight bookings via their mobile and the Voice Search feature will go a long way in making the experience a very easy and seamless one.
The new Voice Search is extremely simple to use. One can simply tap on the microphone icon appearing at the top right on your mobile phone and speak out the travel details, e.g. ‘I want a flight from Delhi to Mumbai for two adults next Tuesday’. The flight results with all the options will appear instantly. Voice Search is particularly useful for long queries that would otherwise require plenty of details to be typed in, such as number of travelers, number of adults or children. The brilliance of the feature is that popular holidays are synchronized into it, so one can search for ‘flight from Delhi to Sydney for two adults on Christmas’ and instantly get all the available flight options for two adults from Delhi to Sydney on 25th December.
Commenting on the development, Sharat Dhall, COO (B2C), Yatra.com says, “Over the last 18 months, we have seen a significant increase in searches and bookings via mobiles and hence the introduction of a feature like Voice Search to make it easier for the mobile user to search and book flights. We think it will play a transformational role in the way flight bookings are made. Voice searches on search engines are already over 20% of all mobile searches and continue to grow everyday.
At Yatra, we have always been at the forefront of technology innovation in the online travel space and the addition of Voice Search is in line with our endeavor to improve user experience and create happy travellers. We think that this will become an integral part of the travel booking experience in the future.”
With a swift search mechanism and clever voice function, the advanced Yatra App promises to be an awesome user experience.
About Yatra.com
Based in Gurgaon, India, Yatra.com is a one-stop-shop for all travel-related services. Positioned as a brand that believes in “Creating Happy Travellers”, the company provides information, pricing, availability, and booking facility for domestic and international air travel, domestic and international hotel bookings, holiday packages, buses, trains, in city activities, inter-city and point-to-point cabs. As a leading consolidator of accommodation options, Yatra.com provides real-time bookings for more than 61,000 hotels in India and over 500,000+ hotels around the world.
Customers can access Yatra.com in multiple ways: through a user-friendly website, mobile optimised WAP site and applications, a multi-lingual call centre, a countrywide network of Holiday Lounges and Yatra Travel Express stores.
Launched in August 2006, Yatra.com was ranked the Most Trusted e-Commerce Travel Brand in India in the Economics Times Brand Equity Survey 2015, and has won the award for ‘First Prize - Domestic Tour Operator (Rest of India)’ at the India Tourism Awards held in July 2016.