500 Million Dollar Venture Mall.Global to Give Online Shopping a Facelift: True Hybrid the Future of Retail
The
platform will offer a personalized experience to each user within a virtual
world and employ innovative integrations and technologies to enhance the
customer's experience with; Brand Immersion, Virtual Reality, On-Ground AR
Cues, Micro-Influencer Reviews, AI & Machine Learning, Cross-Platform
Loyalty and multi Cryptocurrency acceptance; to offer what the developer refers
to as a True Hybrid experience.
The
platform is due to go live by 2020 with over 2500 brand stores and sequential
launches across the GCC, India, North Africa, Europe, CIS and China.
Mall.Global will undergo testing with live customer sets early next year.
Emerging
markets are home to 90% of the world's millennials, with an annual income
expected to surpass 4 trillion dollars by 2030, Mall.Global's True Hybrid
experience is designed to match the lifestyle of these Digital Natives.
Mall.Global
is designed to be the true definition of a digital mall, where brands can do
much more than just sell products and in fact recreate the retail experience to
deliver the perfect bridge between on-ground and online.
Mall.Global
will enable brands to deliver their personality and communicate their campaigns
in an online environment as well as they do them in traditional retail. Every
brand on the platform will have its own VR Store Design Toolkit that will
enable them to design, create and constantly update their online stores in sync
with their campaigns, collections and seasons.
Aided
by a tech team of global e-commerce and technology professionals, serial
entrepreneur and CEO of Mall.Global Sofya Shamuzova said, "Some of the
best innovations of our time have come as a result of need. The need, in this
case, was to attain a higher level of value and convenience, maintain all
aspects of online shopping that consumers are used to and retain the essence of
brand personas as in traditional retail.
The platform is designed to address
the most common wishes of customers with features like 'Try & Buy' where
shoppers have the option of receiving certain products like apparel and
footwear in a size above and below their chosen order to ensure 100%
satisfaction in every sense of the word. We often hear that e-commerce is the
future of all retail; I say it is its present, at best. The future is a place
where customers don't just browse and buy products but actually experience the
brand before they do so, and Mall.Global will offer just that."
"Add
to it the fact that Mall.Global will back all its products for originality and
our Genuine Guaranteed & Global brand promise begins to make more
sense," she added.
About Mall.Global:
Mall.Global
is the Dubai based tech firm behind the USD 500 Million online retail venture
Mall.global. The company is responsible for the development of the True Hybrid
experience that combines immersive technologies and operational practices like
Brand Immersion, Virtual Reality, On-Ground AR Cues, Micro-Influencer Reviews,
Product Walkthroughs, AI & Machine Learning, Cross-Platform Loyalty and multi
Cryptocurrency acceptance; to offer the next level of online shopping and
engagement. The Project is designed to be the Group’s magnum opus and due for
public release by 2020.
Mall.Global
is a part by the multidisciplinary Shamuzzi Group that has been involved in
Real Estate Investment & Development, Interiors & Furnishings and the
Hospitality industry in the UAE since 2005.
